1 44000804689 2019-10-17T10:34:16-04:00 44001198167 false Discovery Users - Unity Search 1 2019-10-17T10:34:16-04:00 1 1 2019-10-18T09:45:59-04:00 0 0 Unity Search makes it easier for you to find Creator's in the system based on your own specified search criteria. With Creator Discovery you can be as granular in your search as you see fit.  1. Once on the Unity Search tab, enter the keyword you would like to search by in the search box and select Search.  2. You can filter your search further by selecting one of the provided search filters; Creator Location, Creator Followers, Creator Communities and Creator age. If you click +All Filters you will be provided with more filtering options. Once you start selecting filters, you will notice the search results immediately populate as you add and edit your filters. 3. When filtering, you can select more than one filtering option. This will help you to refine your search even further. To do this simply select another of the filtering options as you did in step two.  4. You can edit or remove your filters at any time during the search process. To edit your filters, click on the filter to make your edits. To remove a filter click on the "X" provided in the filter. If you wish to remove all filters select Clear Filters. 5. From here you will be able to view the Creators that match your search criteria. You can also filter your search results by; Best Match, Engagement Rate and Most Followers. 6. After you have entered all of your search information, you can save your search for later use. To do this, click Save Search. A fly-out will appear where you can name your search. Once you have named your search, select Save.  <p>Unity Search makes it easier for you to find Creator's in the system based on your own specified search criteria. With Creator Discovery you can be as granular in your search as you see fit. </p><p>1. Once on the Unity Search tab, enter the keyword you would like to search by in the search box and select <strong><em>Search</em></strong>. </p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663038/original/2fIcNio8-4fo5um03Hrwha72H6B8Ba6q6A.jpg?1566833776" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663038/original/2fIcNio8-4fo5um03Hrwha72H6B8Ba6q6A.jpg?1566833776" data-fileid="2043042663038" data-uniquekey="1566833741499" class="fr-fic fr-dii"></p><p>2. You can filter your search further by selecting one of the provided search filters; Creator Location, Creator Followers, Creator Communities and Creator age. If you click <em><strong>+All Filters</strong></em> you will be provided with more filtering options. Once you start selecting filters, you will notice the search results immediately populate as you add and edit your filters.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663107/original/WiRjFVC-N0dD-ku3gHYgc2AHe1INfAP2MQ.jpg?1566833793" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663107/original/WiRjFVC-N0dD-ku3gHYgc2AHe1INfAP2MQ.jpg?1566833793" data-fileid="2043042663107" data-uniquekey="1566833741499" class="fr-fic fr-dii"></p><p>3. When filtering, you can select more than one filtering option. This will help you to refine your search even further. To do this simply select another of the filtering options as you did in step two. </p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663186/original/uWNbC8GVD5uGKzucrNmi-5kHNXZkoQ-f4A.jpg?1566833811" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663186/original/uWNbC8GVD5uGKzucrNmi-5kHNXZkoQ-f4A.jpg?1566833811" data-fileid="2043042663186" data-uniquekey="1566833741499" class="fr-fic fr-dii"></p><p>4. You can edit or remove your filters at any time during the search process. To edit your filters, click on the filter to make your edits. To remove a filter click on the "<strong><em>X</em></strong>" provided in the filter. If you wish to remove all filters select <em><strong>Clear Filters</strong></em>.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663273/original/bYu05cedno5zENe1IHXJmhhm6RQCpOnoEQ.jpg?1566833829" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663273/original/bYu05cedno5zENe1IHXJmhhm6RQCpOnoEQ.jpg?1566833829" data-fileid="2043042663273" data-uniquekey="1566833741499" class="fr-fic fr-dii"></p><p>5. From here you will be able to view the Creators that match your search criteria. You can also filter your search results by; Best Match, Engagement Rate and Most Followers.<img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663422/original/trybPVMimm0yuDatWNizlSxecA69IC-HYw.jpg?1566833842" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663422/original/trybPVMimm0yuDatWNizlSxecA69IC-HYw.jpg?1566833842" data-fileid="2043042663422" data-uniquekey="1566833741499" class="fr-fic fr-dii"></p><p>6. After you have entered all of your search information, you can save your search for later use. To do this, click<em><strong> Save Search</strong></em>. A fly-out will appear where you can name your search. Once you have named your search, select <strong>Save</strong>. </p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663478/original/p5qw1mnZgOGkSfWhopDL1o3oD2OWrc_Jxg.jpg?1566833856" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663478/original/p5qw1mnZgOGkSfWhopDL1o3oD2OWrc_Jxg.jpg?1566833856" data-fileid="2043042663478" data-uniquekey="1566833741499" class="fr-fic fr-dii"></p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663545/original/lefFKfJB8ugPhsPhLkQ5F03I6d7zDcYN6g.jpg?1566833868" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042663545/original/lefFKfJB8ugPhsPhLkQ5F03I6d7zDcYN6g.jpg?1566833868" data-fileid="2043042663545" data-uniquekey="1566833741499" class="fr-fic fr-dii"></p> 44001198167 79 44001814641 2020-09-21T14:42:03-04:00 2043044474784 1 2 0 0 Discovery - Filtering Unity Search 2020-09-21T14:42:03-04:00 2043019438418 1 2019-10-18T09:46:41-04:00 0 0 Unity Search search will provide you with many different filtering options. Below, you will find a list of the filtering options available to you. Creators  Some demographic information found under the Creator's search filter is information that is user-provided. If the Creator has chosen not to fill out this information then they will not be returned in the search.  User-Provided Age Community Connections Country City Education Ethnicity  Family  Gender  Income  Language  Location Name  Relationship Social Connections State  Timezone API Provided Audience City Audience Country  Celebrity  Follower Count InRank Score  Content  All information under the Content filter is user-provided. All users must go through an Admin review process before they are approved and vetted in the system.  Portfolio Status Worked for Platforms (Connections)  Some demographic information found under the Connection search filter is information that is user-provided. If the Creator has chosen not to fill out this information then they will not be returned in the search. Information may also not be applicable for all Platforms and will be noted below.  All Platforms Audience Age Audience City Audience Ethnicity Audience Gender Audience Income Audience Language Connection Community Connection PlatformRank Score Connection Promotability Connection Quality Connection Reach  Connection Recent Average Engagements Connection Transactions Platform Specific  Blog Active (by Offer) Instagram Active (by Content) YouTube Recent Average Views <p>Unity Search search will provide you with many different filtering options. Below, you will find a list of the filtering options available to you.</p><h4 data-post-processed="true"><strong>Creators </strong></h4><p>Some demographic information found under the Creator's search filter is information that is user-provided. If the Creator has chosen not to fill out this information then they will not be returned in the search. </p><p><strong>User-Provided</strong></p><ul><li>Age</li><li>Community</li><li>Connections</li><li>Country</li><li>City</li><li>Education</li><li>Ethnicity </li><li>Family </li><li>Gender </li><li>Income </li><li>Language </li><li>Location</li><li>Name </li><li>Relationship</li><li>Social Connections</li><li>State </li><li>Timezone</li></ul><p><strong>API Provided</strong></p><ul><li>Audience City</li><li>Audience Country </li><li>Celebrity </li><li>Follower Count</li><li>InRank Score </li></ul><h4 data-post-processed="true"><strong>Content </strong></h4><p>All information under the Content filter is user-provided. All users must go through an Admin review process before they are approved and vetted in the system. </p><ul><li>Portfolio Status</li><li>Worked for</li></ul><h4 data-post-processed="true"><strong>Platforms (Connections) </strong></h4><p>Some demographic information found under the Connection search filter is information that is user-provided. If the Creator has chosen not to fill out this information then they will not be returned in the search. Information may also not be applicable for all Platforms and will be noted below. </p><p>All Platforms</p><ul><li>Audience Age</li><li>Audience City</li><li>Audience Ethnicity</li><li>Audience Gender</li><li>Audience Income</li><li>Audience Language</li><li>Connection Community</li><li>Connection PlatformRank Score</li><li>Connection Promotability</li><li>Connection Quality</li><li>Connection Reach </li><li>Connection Recent Average Engagements</li><li>Connection Transactions</li></ul><p><strong>Platform Specific </strong></p><ul><li>Blog Active (by Offer)</li><li>Instagram Active (by Content)</li><li>YouTube Recent Average Views</li></ul> 44001198167 67 44001814642 2019-10-18T09:46:41-04:00 2043019438418 2 2 0 0 Discovery - Filters Glossary 2020-02-18T11:07:39-05:00 2043019438418 1 2019-10-18T09:45:08-04:00 0 0 Once your search results are generated, you will need to know how to read these results. This article will walk you through the information that each Creator card provides. Matches and Discovered Tags Matches - Matches are provided by the system and dictated by the keyword you entered in the search. In the example below you can see the keyword of "travel" was entered. If you did not provide a keyword, Matches will not appear. Matches showcase why a Creator appeared in your search results and can be found by hovering over the "23 matches." Once on the Matches hover you can view where the Matches are coming from in the Creator's Profile. Discovered Tags - Discovered tags are keywords that frequently appear in a Creator's content. The tags are found by systematically searching the Creator's Connections. Followers, Engagement Rate, and Sponsorship Index  Followers - The follower count listed here is the total number of followers for all of the Connections the Creator has added to their Account. The number in the bubble is the follower count for that specific Connection type. If you hover over the bubbles you can view the individual follower counts for each Connection type. Sponsorship Index- The Sponsorship Index provides a percentage of the amount of sponsored posts/total posts across all of the Creator's Connections. If you hover over the bubbles you can view the individual Sponsorship rates for each Connection type. Engagement Rate - The Engagement rate is calculated by total engagements / total reach* 100. The main rate shown is a combination of all of the connections the Creator has added to their Account.  If you hover over this number, you will be able to see a breakdown of each Connection's Engagement rate. Sample Content The content shown is a sampling from the Creator's work. If you select the arrows, you can view the Creator's content. <p>Once your search results are generated, you will need to know how to read these results. This article will walk you through the information that each Creator card provides.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042633583/original/y9NZRgni6M805SCwG1gbgLmhp7cRI7eQoQ.jpg?1566828053" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042633583/original/y9NZRgni6M805SCwG1gbgLmhp7cRI7eQoQ.jpg?1566828053" data-fileid="2043042633583" data-uniquekey="1566827781627" class="fr-fic fr-dii"></p><p><strong>Matches and Discovered Tags</strong></p><p><em>Matches</em> - Matches are provided by the system and dictated by the keyword you entered in the search. In the example below you can see the keyword of "travel" was entered. If you did not provide a keyword, Matches will not appear. Matches showcase why a Creator appeared in your search results and can be found by hovering over the "23 matches." Once on the Matches hover you can view where the Matches are coming from in the Creator's Profile.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042633675/original/TiL_Ijx8FFc8eUNhRmtIC5MWlgxeRs7cnQ.jpg?1566828067" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042633675/original/TiL_Ijx8FFc8eUNhRmtIC5MWlgxeRs7cnQ.jpg?1566828067" data-fileid="2043042633675" data-uniquekey="1566827781627" class="fr-fic fr-dii"></p><p><em>Discovered Tags</em> - Discovered tags are keywords that frequently appear in a Creator's content. The tags are found by systematically searching the Creator's Connections.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042633765/original/zO4pNQ3cK0HIBNpl_bOVxBOH-GxZXW3MRA.jpg?1566828091" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042633765/original/zO4pNQ3cK0HIBNpl_bOVxBOH-GxZXW3MRA.jpg?1566828091" data-fileid="2043042633765" data-uniquekey="1566827781627" class="fr-fic fr-dii"></p><p><strong>Followers, Engagement Rate, and Sponsorship Index </strong></p><p><em>Followers</em> - The follower count listed here is the total number of followers for all of the Connections the Creator has added to their Account. The number in the bubble is the follower count for that specific Connection type.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021904345/original/wn-LCE0yt6SpNSQJV0Drv9spRgsfQYod2g.jpg?1557775640" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021904345/original/wn-LCE0yt6SpNSQJV0Drv9spRgsfQYod2g.jpg?1557775640" data-fileid="2043021904345" data-uniquekey="1557775520627" class="fr-fic fr-dii"></p><p>If you hover over the bubbles you can view the individual follower counts for each Connection type.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021904400/original/2ZsXSwfUPV8cXlW_ZhwvR45Wm18R_x3A7g.jpg?1557775661" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021904400/original/2ZsXSwfUPV8cXlW_ZhwvR45Wm18R_x3A7g.jpg?1557775661" data-fileid="2043021904400" data-uniquekey="1557775520627" class="fr-fic fr-dii"></p><p><em>Sponsorship </em><em>Index</em>- The Sponsorship Index provides a percentage of the amount of sponsored posts/total posts across all of the Creator's Connections.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021905735/original/LwIaO3rbrQaIuLGkwWtScOlBSl1Ncbnw_A.jpg?1557776173" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021905735/original/LwIaO3rbrQaIuLGkwWtScOlBSl1Ncbnw_A.jpg?1557776173" data-fileid="2043021905735" data-uniquekey="1557775520627" class="fr-fic fr-dii"></p><p>If you hover over the bubbles you can view the individual Sponsorship rates for each Connection type.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021905773/original/aJbs8ePfgjbjzdvbNe_WmfVHHziQ-UvRIQ.jpg?1557776188" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021905773/original/aJbs8ePfgjbjzdvbNe_WmfVHHziQ-UvRIQ.jpg?1557776188" data-fileid="2043021905773" data-uniquekey="1557775520627" class="fr-fic fr-dii"></p><p><em>Engagement Rate</em> - The Engagement rate is calculated by total engagements / total reach* 100. The main rate shown is a combination of all of the connections the Creator has added to their Account.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021904462/original/cBxKgQhM-vRGRQnUlh7rWT--9R5oiAWh_A.jpg?1557775684" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043021904462/original/cBxKgQhM-vRGRQnUlh7rWT--9R5oiAWh_A.jpg?1557775684" data-fileid="2043021904462" data-uniquekey="1557775520627" class="fr-fic fr-dii"></p><p> If you hover over this number, you will be able to see a breakdown of each Connection's Engagement rate.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043013621331/original/sPnAj4j7aLeVHloikfdNJ3HfR5UiTXUmdg.jpg?1552419121" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043013621331/original/sPnAj4j7aLeVHloikfdNJ3HfR5UiTXUmdg.jpg?1552419121" data-fileid="2043013621331" data-uniquekey="1552414281529" class="fr-fic fr-dii"></p><p><strong>Sample Content</strong></p><p>The content shown is a sampling from the Creator's work. If you select the arrows, you can view the Creator's content.</p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043013621525/original/gPy9MI0SYIE_f_l2KrkmGYxK0pYjBTPsOQ.jpg?1552419273" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043013621525/original/gPy9MI0SYIE_f_l2KrkmGYxK0pYjBTPsOQ.jpg?1552419273" data-fileid="2043013621525" data-uniquekey="1552419262053" class="fr-fic fr-dii"></p> 44001198167 58 44001814640 2020-09-21T14:46:26-04:00 2043044474784 3 2 0 0 Discovery - Reading Your Unity Search Results 2020-09-21T14:44:30-04:00 2043019438418 1 2019-10-18T09:47:57-04:00 0 0 There are two main ways to navigate to a Creator's Flyout Profile page:  Unity Search VizSearch Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit Unity Search. Below we will go over the Main Header of a Flyout and what the Overview tab on a Flyout Profile includes. Main Header of Flyout The header seen in a Flyout Profile page will remain the same regardless of which tab you navigate to within the Flyout (with the exception of the Connections tab after you click View Connection). The information shown in the header includes the following: The profile photo the Creator uploaded to the platform. The first and last name Creator entered into the platform. An icon indicating if they are a minor (if applicable), which is both self-reported in the platform and discovered. The communities the Creator has self-reported or been discovered in. The Creator's self-reported location. The Creator's discovered location(s). The total number of followers across all of the Creator's Connections. This information is pulled from the API of each social Connection used and is updated daily. The Creator's sponsorship index. This is calculated by total number of sponsored posts / total number of posts (from all Connections) and is updated weekly. The Creator's engagement rate. This is calculated by total number of engagements / total number of followers (from all Connections) and is updated weekly. The percentage of fake followers. This information is pulled from a third party and is only available for Instagram. Overview  The Overview tab offers a broad view of the Creator. Information found under this tab includes:  Bio: This is self-reported by the Creator and comes from the bio they entered into the platform. Clicking Read more about this creator will take you over to the About tab. Recent Content: This section shows a preview of the most recent content generated by the Creator's social Connection (up to 10 posts will show up here). This information is scraped or pulled from the Creator's active Connections. Beside this subheading, you will find the social media icon corresponding to the Connection type affiliated with the published content and the Creator's username for that Connection. If the Creator has more than one Connection, you can click the dropdown arrow to the right of their Connection name to access their other Connections.  Connections: This section allows you to preview all of the Creator's social Connections with a snippet of the 6 most recent pieces of content posted from each. This information comes from the Creator's self-reported Connections in the platform. Under each preview you will find the social media icon corresponding to the Creator's social Connection, their username for that Connection, an icon indicating the Connection's promotability (if applicable), and the total number of followers associated with each Connection.  Clicking on a Connection will bring you to the View Connection page for that Connection, which can also be accessed from the Connections tab. About: This section provides a brief overview of the Creator including their Age (self-reported), Gender (self-reported), Family (self-reported), Ethnicity (self-reported), Location (self-reported), and Language (self-reported and discovered). To the right of this information, you will find icon bubbles indicating the various social Connections the Creator has. The Connection with the highest amount of followers will be largest and display the number of followers for that specific account. If you hover over the other icon bubbles, a window will pop up showing the number of followers for each Connection. Clicking Read more about this creator will take you over to the About tab. Audience Insights: This section gives you a brief overview relating to the audience to which the Creator's content lends itself towards. These insights include: Audience Gender: This pie chart offers a graphical depiction of the Creator's audience by gender (Male or Female). Mousing over a gender will give you an exact percentage of that audience previewing the Creator's content. This information is pulled from Facebook Pages and Google Analytics and is combined for both. Audience Age: This bar chart offers a graphical depiction of the age distribution previewing the Creator's content. Mousing over a bar will indicate the percentage of that age demographic previewing the Creator's content. This information is pulled from Facebook Pages and Google Analytics and is combined for both. Audience Location: This list indicates the top five locations to which the Creator's audience belongs. This information is pulled from Facebook Pages and Google Analytics and is combined for both. Clicking See more audience insights  will take you over to the Audience tab. <p>There are two main ways to navigate to a Creator's Flyout Profile page: </p><ol><li><a href="https://marketers.izea.com/support/solutions/articles/44001814641-discovery-filtering-unity-search" rel="noopener noreferrer" target="_blank"><strong>Unity Search</strong></a></li><li><a href="https://marketers.izea.com/support/solutions/articles/44001814652-discovery-navigating-vizsearch" rel="noopener noreferrer" target="_blank"><strong><em>VizSearch</em></strong></a></li></ol><p>Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit <a href="https://marketers.izea.com/support/solutions/folders/44001198167" rel="noopener noreferrer" target="_blank">Unity Search</a>.</p><p>Below we will go over the Main Header of a Flyout and what the Overview tab on a Flyout Profile includes.</p><p><strong>Main Header of Flyout</strong></p><p>The header seen in a Flyout Profile page will remain the same regardless of which tab you navigate to within the Flyout (with the exception of the Connections tab after you click <strong><em>View Connection</em></strong>). The information shown in the header includes the following:</p><ul><li>The profile photo the Creator uploaded to the platform.</li><li>The first and last name Creator entered into the platform.</li><li>An icon indicating if they are a minor (if applicable), which is both self-reported in the platform and discovered.</li><li>The communities the Creator has self-reported or been discovered in.</li><li>The Creator's self-reported location.</li><li>The Creator's discovered location(s).</li><li>The total number of followers across all of the Creator's Connections. This information is pulled from the API of each social Connection used and is updated daily.</li><li>The Creator's sponsorship index. This is calculated by total number of sponsored posts / total number of posts (from all Connections) and is updated weekly.</li><li>The Creator's engagement rate. This is calculated by total number of engagements / total number of followers (from all Connections) and is updated weekly.</li><li>The percentage of fake followers. This information is pulled from a third party and is only available for Instagram.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042059416/original/IRFQWoL20sAnESYoSEUqvS2vaud8JKvAOA.jpg?1566503129" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042059416/original/IRFQWoL20sAnESYoSEUqvS2vaud8JKvAOA.jpg?1566503129" data-fileid="2043042059416" data-uniquekey="1566503108240" class="fr-fic fr-dii"></p><p><strong>Overview </strong></p><p>The Overview tab offers a broad view of the Creator. Information found under this tab includes: </p><ul><li><u>Bio</u>: This is self-reported by the Creator and comes from the bio they entered into the platform. Clicking <strong><em>Read more about this creator</em></strong> will take you over to the About tab.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977329/original/nEfzGN769v3nJoemmD6lqCVO2K6MLznmJg.png?1566482541" data-fileid="2043041977329" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977329/original/nEfzGN769v3nJoemmD6lqCVO2K6MLznmJg.png?1566482541" data-uniquekey="1566482537987" class="fr-fic fr-dii"></p><ul><li><u>Recent Content</u>: This section shows a preview of the most recent content generated by the Creator's social Connection (up to 10 posts will show up here). This information is scraped or pulled from the Creator's active Connections. Beside this subheading, you will find the social media icon corresponding to the Connection type affiliated with the published content and the Creator's username for that Connection. If the Creator has more than one Connection, you can click the dropdown arrow to the right of their Connection name to access their other Connections. </li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977340/original/ZhfbArb_iw6XDwMg9_91gODdrjEframFfw.png?1566482543" data-fileid="2043041977340" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977340/original/ZhfbArb_iw6XDwMg9_91gODdrjEframFfw.png?1566482543" data-uniquekey="1566482537987" class="fr-fic fr-dii"></p><ul><li><u>Connections</u>: This section allows you to preview all of the Creator's social Connections with a snippet of the 6 most recent pieces of content posted from each. This information comes from the Creator's self-reported Connections in the platform. Under each preview you will find the social media icon corresponding to the Creator's social Connection, their username for that Connection, an icon indicating the Connection's promotability (if applicable), and the total number of followers associated with each Connection. <ul><li>Clicking on a Connection will bring you to the View Connection page for that Connection, which can also be accessed from the Connections tab.</li></ul></li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042244400/original/mUt3tLsJnniVtVCiX5JHHf66q04tz1Rxzw.jpg?1566569911" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042244400/original/mUt3tLsJnniVtVCiX5JHHf66q04tz1Rxzw.jpg?1566569911" data-fileid="2043042244400" data-uniquekey="1566569899195" class="fr-fic fr-dii"></p><ul><li><u>About</u>: This section provides a brief overview of the Creator including their Age (self-reported), Gender (self-reported), Family (self-reported), Ethnicity (self-reported), Location (self-reported), and Language (self-reported and discovered). To the right of this information, you will find icon bubbles indicating the various social Connections the Creator has. The Connection with the highest amount of followers will be largest and display the number of followers for that specific account. If you hover over the other icon bubbles, a window will pop up showing the number of followers for each Connection.<ul><li>Clicking <strong><em>Read more about this creator</em></strong> will take you over to the About tab.</li></ul></li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977332/original/Xku9cVErYw7tseCLMtZX7kkQJcj37Pmo0A.png?1566482542" data-fileid="2043041977332" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977332/original/Xku9cVErYw7tseCLMtZX7kkQJcj37Pmo0A.png?1566482542" data-uniquekey="1566482537987" class="fr-fic fr-dii"></p><ul><li><u>Audience Insights</u>: This section gives you a brief overview relating to the audience to which the Creator's content lends itself towards. These insights include:<ul><li><u>Audience Gender</u>: This pie chart offers a graphical depiction of the Creator's audience by gender (Male or Female). Mousing over a gender will give you an exact percentage of that audience previewing the Creator's content. This information is pulled from Facebook Pages and Google Analytics and is combined for both.</li><li><u>Audience Age</u>: This bar chart offers a graphical depiction of the age distribution previewing the Creator's content. Mousing over a bar will indicate the percentage of that age demographic previewing the Creator's content. This information is pulled from Facebook Pages and Google Analytics and is combined for both.</li><li><u>Audience Location</u>: This list indicates the top five locations to which the Creator's audience belongs. This information is pulled from Facebook Pages and Google Analytics and is combined for both.<ul><li>Clicking <strong><em>See more audience insights</em></strong>  will take you over to the Audience tab.</li></ul></li></ul></li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977335/original/8-2PDdqVjeJcQuAprf1MXheNNrWs-MBuAg.png?1566482542" data-fileid="2043041977335" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977335/original/8-2PDdqVjeJcQuAprf1MXheNNrWs-MBuAg.png?1566482542" data-uniquekey="1566482537987" class="fr-fic fr-dii"></p> 44001198167 47 44001814643 2020-09-21T14:51:31-04:00 2043044474784 4 2 0 0 Discovery - Navigating Flyout Profiles: Overview Tab 2020-09-21T14:51:31-04:00 2043019438418 1 2019-10-18T09:48:41-04:00 0 0 There are two main ways to navigate to a Creator's Flyout Profile page:  Unity Search VizSearch Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit Unity Search. Below we will go over what the Connections tab on a Flyout Profile includes.  Connections The Connections tab allows you to preview all of the Creator's social Connections with a snippet of the 6 most recent pieces of content posted from each. This information comes from the Creator's self-reported Connections in the platform. Under each preview you will find the social media icon corresponding to the Creator's social Connection, the username for that Connection, and the total number of followers associated with each Connection.  If you hover over a particular Connection, you will have the option to either click View Connection or View on (social media platform name). Clicking View Connection will trigger another screen to open which will give you deeper insight into that specific social Connection.  After you have clicked View Connection, this new screen will have a new header that includes the following: The profile photo the Creator uses for that Connection. The username the Creator has set for that Connection. The communities the Creator has self reported or been discovered in. The total number of followers for that Connection. This information is pulled from the API of each social Connection used and is updated daily. The Creator's sponsorship index for that Connection. This is calculated by total number of sponsored posts / total number of posts and is updated weekly. The Creator's engagement rate for that Connection. This is calculated by total number of engagements / total number of followers and is updated weekly. The percentage of fake followers. This information is pulled from a third party and is only available for Instagram. A link to View on (social media platform name). A tab for Content and a tab for Analytics. The default tab of this screen is the Content tab. Here you will see a preview of the recent content posted by the Creator as well as a label indicating if the content is Organic or Sponsored. On each preview display, you can view the number of engagements as well as the post date of the content. This information is scraped or pulled from the Creator's active Connections. If you click on a particular post under Recent Content, a new window will open up showing you the details of that post. From here you can link out to the Creator's profile for that social Connection or link out to the actual post itself. Back on the main screen for the Connection you are viewing, to the right of Content you can click Analytics. This will prompt another screen to open, giving you a breakdown of the various metrics used to analyze that Connection. In order from top to bottom of this page, you can find various analytics associated with the Creator's Connection including: Audience Demographics: These include Ethnicity, Age Range, Gender, Income, and Language. To the right underneath the Audience Demographics, you can view the sources of this data (i.e., self-reported, etc.). Tags: These are the tags that the Creator has entered into the platform for that Connection. To the right underneath Tags, you can view the source of this data. Analytics: The labels in this section vary per Connection type but generally includes the total number of followers for that Connection, the average media/posts per day, the average likes/reactions per post, the average comments/replies per post, and the average shares per post (if applicable). This information is pulled from the API of the social Connection used and is updated daily. Under the Analytics section, you will also find a graphical depiction, indicating the growth or shrinkage of followers over time for that specific social Connection.  Clicking beside the Followers tab, on the Media / Day tab will display a second graph, indicating the growth or shrinkage of media/posts per day over time for the specific account. <p>There are two main ways to navigate to a Creator's Flyout Profile page: </p><ol><li><a href="https://marketers.izea.com/support/solutions/articles/44001814641-discovery-filtering-unity-search" rel="noopener noreferrer" target="_blank"><strong><em>Unity Search</em></strong></a></li><li><a href="https://marketers.izea.com/support/solutions/articles/44001814652-discovery-navigating-vizsearch" rel="noopener noreferrer" target="_blank"><strong><em>VizSearch</em></strong></a></li></ol><p>Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit <a href="https://marketers.izea.com/support/solutions/articles/44001814641-discovery-filtering-unity-search" rel="noopener noreferrer" target="_blank">Unity Search</a>.</p><p>Below we will go over what the Connections tab on a Flyout Profile includes. </p><p><strong>Connections</strong></p><p>The Connections tab allows you to preview all of the Creator's social Connections with a snippet of the 6 most recent pieces of content posted from each. This information comes from the Creator's self-reported Connections in the platform. Under each preview you will find the social media icon corresponding to the Creator's social Connection, the username for that Connection, and the total number of followers associated with each Connection. </p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042246217/original/asY_3aypXf-_Oovvzc-HOMVv3ek4LbZVtw.jpg?1566570296" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042246217/original/asY_3aypXf-_Oovvzc-HOMVv3ek4LbZVtw.jpg?1566570296" data-fileid="2043042246217" data-uniquekey="1566570110133" class="fr-fic fr-dii"></p><p>If you hover over a particular Connection, you will have the option to either click <strong><em>View Connection</em></strong> or <strong><em>View on (social media platform name).</em></strong> Clicking <strong><em>View Connection</em></strong> will trigger another screen to open which will give you deeper insight into that specific social Connection. </p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042263414/original/zvchidjVALOZw8tU1w8PLZ7pDziT5E7Thw.jpg?1566574377" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042263414/original/zvchidjVALOZw8tU1w8PLZ7pDziT5E7Thw.jpg?1566574377" data-fileid="2043042263414" data-uniquekey="1566570110133" class="fr-fic fr-dii"></p><ul><li>After you have clicked <strong><em>View Connection</em></strong>, this new screen will have a new header that includes the following:<ul><li>The profile photo the Creator uses for that Connection.</li><li>The username the Creator has set for that Connection.</li><li>The communities the Creator has self reported or been discovered in.</li><li>The total number of followers for that Connection. This information is pulled from the API of each social Connection used and is updated daily.</li><li>The Creator's sponsorship index for that Connection. This is calculated by total number of sponsored posts / total number of posts and is updated weekly.</li><li>The Creator's engagement rate for that Connection. This is calculated by total number of engagements / total number of followers and is updated weekly.</li><li>The percentage of fake followers. This information is pulled from a third party and is only available for Instagram.</li><li>A link to <strong><em>View on (social media platform name).</em></strong></li><li>A tab for Content and a tab for Analytics.</li></ul></li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042288877/original/FCQ53dxSu5FrmLakIWPqUbtgtNj5KLlpoA.jpg?1566582241" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042288877/original/FCQ53dxSu5FrmLakIWPqUbtgtNj5KLlpoA.jpg?1566582241" data-fileid="2043042288877" data-uniquekey="1566570110133" class="fr-fic fr-dii"></p><ul><li>The default tab of this screen is the Content tab. Here you will see a preview of the recent content posted by the Creator as well as a label indicating if the content is Organic or Sponsored. On each preview display, you can view the number of engagements as well as the post date of the content. This information is scraped or pulled from the Creator's active Connections.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977823/original/OkjmoNiC3xYzdxJ2xYSyS1z4sVHT6OhAUg.png?1566482651" data-fileid="2043041977823" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977823/original/OkjmoNiC3xYzdxJ2xYSyS1z4sVHT6OhAUg.png?1566482651" data-uniquekey="1566482636374" class="fr-fic fr-dii"></p><ul><li>If you click on a particular post under Recent Content, a new window will open up showing you the details of that post. From here you can link out to the Creator's profile for that social Connection or link out to the actual post itself.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042289619/original/W6H7--TlASyjwAuqJSQqcH32rdek_P1Akw.jpg?1566582508" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043042289619/original/W6H7--TlASyjwAuqJSQqcH32rdek_P1Akw.jpg?1566582508" data-fileid="2043042289619" data-uniquekey="1566582495600" class="fr-fic fr-dii"></p><ul><li>Back on the main screen for the Connection you are viewing, to the right of Content you can click <strong><em>Analytics</em></strong>. This will prompt another screen to open, giving you a breakdown of the various metrics used to analyze that Connection. In order from top to bottom of this page, you can find various analytics associated with the Creator's Connection including:<ul><li><u>Audience Demographics</u>: These include Ethnicity, Age Range, Gender, Income, and Language. To the right underneath the Audience Demographics, you can view the sources of this data (i.e., self-reported, etc.).</li></ul></li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977811/original/Z-o7qQ_J1EoRfW98i0AqrYaZL21SBEghvA.png?1566482649" data-fileid="2043041977811" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977811/original/Z-o7qQ_J1EoRfW98i0AqrYaZL21SBEghvA.png?1566482649" data-uniquekey="1566482636374" class="fr-fic fr-dii"></p><ul><li><u>Tags</u>: These are the tags that the Creator has entered into the platform for that Connection. To the right underneath Tags, you can view the source of this data.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977815/original/-zluOBoXUiZ9vghr_6g4jOarap2o7d5dDA.png?1566482650" data-fileid="2043041977815" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977815/original/-zluOBoXUiZ9vghr_6g4jOarap2o7d5dDA.png?1566482650" data-uniquekey="1566482636374" class="fr-fic fr-dii"></p><ul><li><u>Analytics</u>: The labels in this section vary per Connection type but generally includes the total number of followers for that Connection, the average media/posts per day, the average likes/reactions per post, the average comments/replies per post, and the average shares per post (if applicable). This information is pulled from the API of the social Connection used and is updated daily.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977816/original/3QA9LrkG0iesfF_ZqhT256AXaKr0MQttyw.png?1566482651" data-fileid="2043041977816" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977816/original/3QA9LrkG0iesfF_ZqhT256AXaKr0MQttyw.png?1566482651" data-uniquekey="1566482636374" class="fr-fic fr-dii"></p><ul><li>Under the Analytics section, you will also find a graphical depiction, indicating the growth or shrinkage of followers over time for that specific social Connection. </li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977821/original/s0UoD4ayGV2u4MWXNVluigU6C6GjmPCONw.png?1566482651" data-fileid="2043041977821" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977821/original/s0UoD4ayGV2u4MWXNVluigU6C6GjmPCONw.png?1566482651" data-uniquekey="1566482636374" class="fr-fic fr-dii"></p><ul><li>Clicking beside the Followers tab, on the Media / Day tab will display a second graph, indicating the growth or shrinkage of media/posts per day over time for the specific account.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977819/original/04__muVjIvMzMLoCKcHp2mG48rFDkn7FPg.png?1566482651" data-fileid="2043041977819" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041977819/original/04__muVjIvMzMLoCKcHp2mG48rFDkn7FPg.png?1566482651" data-uniquekey="1566482636374" class="fr-fic fr-dii"></p> 44001198167 38 44001814644 2020-09-22T11:23:28-04:00 2043044474784 5 2 0 0 Discovery - Navigating Flyout Profiles: Connections Tab 2020-09-22T11:23:28-04:00 2043019438418 1 2019-10-18T09:50:42-04:00 0 0 There are two main ways to navigate to a Creator's Flyout Profile page:  Unity Search VizSearch Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit Unity Search. Below we will go over what the About tab on a Flyout Profile includes.  About Navigating to the About tab will bring back the main header of the Flyout. This tab offers general information pertaining to the Creator. Information found under this tab includes: Bio: This section lists the Creator's self-reported description about themselves which they have entered into the platform. About: This section provides a full  overview of the Creator including their Age (self-reported), Gender (self-reported), Relationship Status (self-reported), Language(self-reported and discovered), Education (self-reported), Ethnicity (self-reported), Location (self-reported), Family (self-reported), and Income (self-reported). To the right of this information, you will find icon bubbles indicating the various social Connections the Creator has. The Connection with the highest amount of followers will be largest and display the number of followers for that specific account. If you hover over the other icon bubbles, a window will pop up showing the number of followers for each Connection.  Communities: This section lists the various self-reported and discovered communities the Creator participates in and generates content for. Communities help to identify the Creator's areas of expertise. Hovering over a specific community will give you a list of where the information was sourced from.  Tags: This section lists the self-reported tags the Creator has entered for their Account and Connections. Hovering over a specific tag will give you a list of where the information was sourced from. <p>There are two main ways to navigate to a Creator's Flyout Profile page: </p><ol><li><a href="https://marketers.izea.com/support/solutions/articles/44001814641-discovery-filtering-unity-search" rel="noopener noreferrer" target="_blank"><strong><em>Unity Search</em></strong></a></li><li><a href="https://marketers.izea.com/support/solutions/articles/44001814652-discovery-navigating-vizsearch" rel="noopener noreferrer" target="_blank"><strong><em>VizSearch</em></strong></a></li></ol><p>Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit <a href="https://marketers.izea.com/support/solutions/articles/44001814641-discovery-filtering-unity-search" rel="noopener noreferrer" target="_blank">Unity Search</a>.</p><p>Below we will go over what the About tab on a Flyout Profile includes. </p><p><strong>About</strong></p><p>Navigating to the About tab will bring back the main header of the Flyout. This tab offers general information pertaining to the Creator. Information found under this tab includes:</p><ul><li><u>Bio</u>: This section lists the Creator's self-reported description about themselves which they have entered into the platform.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041979516/original/OqUYMc3KPPLrPxXYZjhzKdaOtv1ES1aiGQ.png?1566482972" data-fileid="2043041979516" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041979516/original/OqUYMc3KPPLrPxXYZjhzKdaOtv1ES1aiGQ.png?1566482972" data-uniquekey="1566482961914" class="fr-fic fr-dii"></p><ul><li><u>About</u>: This section provides a full  overview of the Creator including their Age (self-reported), Gender (self-reported), Relationship Status (self-reported), Language(self-reported and discovered), Education (self-reported), Ethnicity (self-reported), Location (self-reported), Family (self-reported), and Income (self-reported). To the right of this information, you will find icon bubbles indicating the various social Connections the Creator has. The Connection with the highest amount of followers will be largest and display the number of followers for that specific account. If you hover over the other icon bubbles, a window will pop up showing the number of followers for each Connection. </li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041979520/original/1sURXHBxmFj3_N6CrBDL1rKmPI5j865d2g.png?1566482972" data-fileid="2043041979520" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041979520/original/1sURXHBxmFj3_N6CrBDL1rKmPI5j865d2g.png?1566482972" data-uniquekey="1566482961914" class="fr-fic fr-dii"></p><ul><li><u>Communities</u>: This section lists the various self-reported and discovered communities the Creator participates in and generates content for. Communities help to identify the Creator's areas of expertise. Hovering over a specific community will give you a list of where the information was sourced from. </li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041979518/original/LKL5v-NPmpQZEJ2DDhyNWbl85wjvtsKFFg.png?1566482972" data-fileid="2043041979518" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041979518/original/LKL5v-NPmpQZEJ2DDhyNWbl85wjvtsKFFg.png?1566482972" data-uniquekey="1566482961914" class="fr-fic fr-dii"></p><ul><li><u>Tags</u>: This section lists the self-reported tags the Creator has entered for their Account and Connections. Hovering over a specific tag will give you a list of where the information was sourced from.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041979519/original/DjwqwxHPhUkbnF_kg515ZkGFdlLc96AN6g.png?1566482972" data-fileid="2043041979519" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043041979519/original/DjwqwxHPhUkbnF_kg515ZkGFdlLc96AN6g.png?1566482972" data-uniquekey="1566482961914" class="fr-fic fr-dii"></p> 44001198167 24 44001814647 2020-09-22T11:25:36-04:00 2043044474784 7 2 0 0 Discovery - Navigating Flyout Profiles : About Tab 2020-09-22T11:25:36-04:00 2043019438418 1 2019-10-18T09:52:05-04:00 0 0 There are two main ways to navigate to a Creator's Flyout Profile page:  Unity Search VizSearch Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit Unity Search. Below we will go over what the Audience tab on a Flyout Profile includes. Audience This tab offers information pertaining to the Creator's Audience and lists the various analytics describing the Audience. Information found under this tab includes:  Fake followers: This section gives a graphical depiction of the amount of "fake followers" a Creator has on a scale of Low, Medium, and High. Additionally, this section provides an indication of the level of confidence in the analytics associated with the distribution of Fake Followers indicated. This information is pulled from a third party. Audience insights: This section consists of four tabs you can choose from: All (which combines the top Keywords, Hashtags, and Mentions), Keywords, Hashtags, and Mentions. Each tab lists the type of insight, the number of posts it was used in, the number of times it was mentioned, and the engagement rate for the post that used that particular insight. These insights are sorted from highest to lowest engagement rate. These are the top 10 insights over the past 90 days and the information is discovered across all of the Creator's Connections. Audience Gender: This pie chart offers a graphical depiction of the Creator's audience by gender (Male or Female). Mousing over a gender will give you an exact percentage of that audience previewing the Creator's content. This information is pulled from Facebook Pages and Google Analytics and is combined for both. Audience Age: This bar chart offers a graphical depiction of the age distribution previewing the Creator's content. Mousing over a bar will indicate the percentage of that age demographic previewing the Creator's content. This information is pulled from Facebook Pages and Google Analytics and is combined for both. Top Audience Cities: This list indicates the top 10 locations to which the Creator's audience belongs, sorted from highest to lowest. To the right underneath Top Audience Cities, you can view the source of this data. This information is pulled from Facebook Pages and Google Analytics and is combined for both. Audience Country: This world map breaks down the Creator's audience by color. As indicated by the key below the world map, you can see that darker countries indicate a greater proportion of the Creator's audience in said country. Contrastingly, the lighter countries indicate a lesser proportion of the Creator/Influencer's audience in said country. Mousing over a country will indicate a specific country name as well as an exact number of audience members from said country. This information is pulled from Facebook Pages and Google Analytics and is combined for both. <p>There are two main ways to navigate to a Creator's Flyout Profile page: </p><ol><li><a href="https://marketers.izea.com/support/solutions/articles/44001814641-discovery-filtering-unity-search" rel="noopener noreferrer" target="_blank"><strong><em>Unity Search</em></strong></a></li><li><a href="https://marketers.izea.com/support/solutions/articles/44001814652-discovery-navigating-vizsearch" rel="noopener noreferrer" target="_blank"><strong><em>VizSearch</em></strong></a></li></ol><p>Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit <a href="https://marketers.izea.com/support/solutions/articles/44001814641-discovery-filtering-unity-search" rel="noopener noreferrer" target="_blank">Unity Search</a>.</p><p>Below we will go over what the Audience tab on a Flyout Profile includes.</p><p><strong>Audience</strong></p><p>This tab offers information pertaining to the Creator's Audience and lists the various analytics describing the Audience. Information found under this tab includes: </p><ul><li><u>Fake followers</u>: This section gives a graphical depiction of the amount of "fake followers" a Creator has on a scale of Low, Medium, and High. Additionally, this section provides an indication of the level of confidence in the analytics associated with the distribution of Fake Followers indicated. This information is pulled from a third party.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040228264/original/TPGT3hYCzV4_p9l-AxW9_JGReko0bujWqQ.png?1565790241" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040228264/original/TPGT3hYCzV4_p9l-AxW9_JGReko0bujWqQ.png?1565790241" data-fileid="2043040228264" data-uniquekey="1565789557023" class="fr-fic fr-dii"></p><ul><li><u>Audience insights</u>: This section consists of four tabs you can choose from: All (which combines the top Keywords, Hashtags, and Mentions), Keywords, Hashtags, and Mentions. Each tab lists the type of insight, the number of posts it was used in, the number of times it was mentioned, and the engagement rate for the post that used that particular insight. These insights are sorted from highest to lowest engagement rate. These are the top 10 insights over the past 90 days and the information is discovered across all of the Creator's Connections.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040260958/original/dzlUs751NbvHPeTi6yEvyJA0jHtNqQO6kw.png?1565796352" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040260958/original/dzlUs751NbvHPeTi6yEvyJA0jHtNqQO6kw.png?1565796352" data-fileid="2043040260958" data-uniquekey="1565793252540" class="fr-fic fr-dii"></p><ul><li><u>Audience Gender</u>: This pie chart offers a graphical depiction of the Creator's audience by gender (Male or Female). Mousing over a gender will give you an exact percentage of that audience previewing the Creator's content. This information is pulled from Facebook Pages and Google Analytics and is combined for both.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040249351/original/odi3JdLdaYnYVwwTr5BC_79iZxsL0IeZUQ.png?1565794033" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040249351/original/odi3JdLdaYnYVwwTr5BC_79iZxsL0IeZUQ.png?1565794033" data-fileid="2043040249351" data-uniquekey="1565793252540" class="fr-fic fr-dii"></p><ul><li><u>Audience Age</u>: This bar chart offers a graphical depiction of the age distribution previewing the Creator's content. Mousing over a bar will indicate the percentage of that age demographic previewing the Creator's content. This information is pulled from Facebook Pages and Google Analytics and is combined for both.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040249417/original/-foNUZqfLthK3J4jUjYuL6VEPijFveMcoA.png?1565794044" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040249417/original/-foNUZqfLthK3J4jUjYuL6VEPijFveMcoA.png?1565794044" data-fileid="2043040249417" data-uniquekey="1565793252540" class="fr-fic fr-dii"></p><ul><li><u>Top Audience Cities</u>: This list indicates the top 10 locations to which the Creator's audience belongs, sorted from highest to lowest. To the right underneath Top Audience Cities, you can view the source of this data. This information is pulled from Facebook Pages and Google Analytics and is combined for both.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040254427/original/5yfT31xmBI5ddziNNNIX-jbiDQFe7cH56A.png?1565795010" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040254427/original/5yfT31xmBI5ddziNNNIX-jbiDQFe7cH56A.png?1565795010" data-fileid="2043040254427" data-uniquekey="1565793252540" class="fr-fic fr-dii"></p><ul><li><u>Audience Country</u>: This world map breaks down the Creator's audience by color. As indicated by the key below the world map, you can see that darker countries indicate a greater proportion of the Creator's audience in said country. Contrastingly, the lighter countries indicate a lesser proportion of the Creator/Influencer's audience in said country. Mousing over a country will indicate a specific country name as well as an exact number of audience members from said country. This information is pulled from Facebook Pages and Google Analytics and is combined for both.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040255249/original/KquQLKygU7T_PGgNHAzSfToHdl5cY60MFQ.png?1565795187" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040255249/original/KquQLKygU7T_PGgNHAzSfToHdl5cY60MFQ.png?1565795187" data-fileid="2043040255249" data-uniquekey="1565793252540" class="fr-fic fr-dii"></p> 44001198167 34 44001814649 2020-09-22T11:35:36-04:00 2043044474784 8 2 0 0 Discovery - Navigating Flyout Profiles: Audience Tab 2020-09-22T11:35:37-04:00 2043019438418 1 2019-10-18T09:52:38-04:00 0 0 There are two main ways to navigate to a Creator's Flyout Profile page:  Unity Search VizSearch Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit Unity Search. Below we will go over what the Career tab on a Flyout Profile includes. Career If a Creator has filled out Portfolio and Career information in their Account, it will show on this tab under a Skills and Summary section. This tab also lists the various communities to which the Creator has self-reported or been discovered in, as well as the self-reported tags the Creator has entered for their Account and Connections. Skills: If this information is available, it will list the various types of work the Creator has done for highly regarded publications (Articles, Illustrations, Photography, Video) Summary: If this information is available, it will list the Creator's self-reported overview of their career.  Communities: This section lists the various self-reported and discovered communities the Creator participates in and generates content for. Communities help to identify the Creator's areas of expertise. Tags: This section lists the self-reported tags the Creator has entered for their Account and Connections. Tags help to identify the categories the Creator participates in and generates content around.  <p>There are two main ways to navigate to a Creator's Flyout Profile page: </p><ol><li><a href="https://tap.izea.com/support/solutions/articles/44001786810-discovery-reading-your-unity-search-results-" rel="noreferrer noopener" target="_blank"><strong><em>Unity Search</em></strong></a></li><li><a href="https://tap.izea.com/support/solutions/articles/44001786899-discovery-navigating-vizsearch" rel="noreferrer noopener" target="_blank"><strong><em>VizSearch</em></strong></a></li></ol><p>Once you have located the specified Creator you'd like to view, click on their name and a Flyout Profile page will appear, giving you various insights regarding that Creator and their social media accounts. For more information about Unity Search and for articles about the rest of the tabs included in a Flyout Profile, please visit <a href="https://tap.izea.com/support/solutions/articles/44001786810-discovery-reading-your-unity-search-results-" rel="noreferrer noopener" target="_blank">Unity Search</a>.</p><p>Below we will go over what the Career tab on a Flyout Profile includes.</p><p><strong>Career</strong></p><p>If a Creator has filled out Portfolio and Career information in their Account, it will show on this tab under a Skills and Summary section. This tab also lists the various communities to which the Creator has self-reported or been discovered in, as well as the self-reported tags the Creator has entered for their Account and Connections.</p><ul><li><u>Skills</u>: If this information is available, it will list the various types of work the Creator has done for highly regarded publications (Articles, Illustrations, Photography, Video)</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040308939/original/bOpkSZYCvwtB6jJHDiByeHjx1y6MqGDaPA.png?1565811057" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040308939/original/bOpkSZYCvwtB6jJHDiByeHjx1y6MqGDaPA.png?1565811057" data-fileid="2043040308939" data-uniquekey="1565808211168" class="fr-fic fr-dii"></p><ul><li><u>Summary</u>: If this information is available, it will list the Creator's self-reported overview of their career. </li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040309451/original/YxtrhCWptc5remSQxe8Jf3dExEiJt3oTGw.png?1565811270" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040309451/original/YxtrhCWptc5remSQxe8Jf3dExEiJt3oTGw.png?1565811270" data-fileid="2043040309451" data-uniquekey="1565808211168" class="fr-fic fr-dii"></p><ul><li><u>Communities</u>: This section lists the various self-reported and discovered communities the Creator participates in and generates content for. Communities help to identify the Creator's areas of expertise.</li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040309822/original/Lv9MOvNE1y9E8jCqo-bzyfTStY6Shm4vMg.png?1565811428" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040309822/original/Lv9MOvNE1y9E8jCqo-bzyfTStY6Shm4vMg.png?1565811428" data-fileid="2043040309822" data-uniquekey="1565808211168" class="fr-fic fr-dii"></p><ul><li><u>Tags</u>: This section lists the self-reported tags the Creator has entered for their Account and Connections. Tags help to identify the categories the Creator participates in and generates content around. </li></ul><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040309883/original/-Lz-M506EhJsLLA9sndTScJoWOfFbMA_Lw.png?1565811445" data-filelink="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043040309883/original/-Lz-M506EhJsLLA9sndTScJoWOfFbMA_Lw.png?1565811445" data-fileid="2043040309883" data-uniquekey="1565808211168" class="fr-fic fr-dii"></p> 44001198167 30 44001814650 2020-09-22T11:38:19-04:00 2043044474784 9 2 0 0 Discovery - Navigating Flyout Profiles: Career Tab 2020-09-22T11:38:19-04:00 2043019438418 1 2021-01-07T13:11:23-05:00 0 0 The IZEA Discovery tool allows you to email with both Discovered Creators and Opt-In Creators directly from the platform for those Creators who have either provided their email during sign up, or have it listed in their Instagram bio. This help doc will walk you through emailing Opt-in Creators from either VizSearch or Unity Search. For help emailing Discovered Creators, click HERE.  EMAILING FROM VIZSEARCH 1. In VizSearch, click on All Filters and select Creator Email. 2. Next, click the checkbox for Creator Email is Available. This will filter your search results and display only Creators who have their emails listed in their bio.  3. To locate Opt-in Creators only, click on Creator Status and select On Platform. Only Creators who have signed up in IZEA will no be displayed.  4. Once you find a Creator you would like to contact, click on their name to open their fly-out Profile. Then click on the three dots to the right under their bio to select Email Creator:  5. Click on Generate Template in your draft and send an email in your own email service.  EMAILING FROM UNITY SEARCH The process for emailing from Unity Search is much the same, except in Unity Search, all Creators are opt-in so you do not have to apply any additional filters to find their email addresses. 1. In your search results, click on the name of the Creator you would like to contact to open their fly-out Profile. Then click on the three dots to the right under their bio to select Email Creator:  2.  Click on Generate Template to draft and send an email in your own email provider.  <p>The IZEA Discovery tool allows you to email with both Discovered Creators and Opt-In Creators directly from the platform for those Creators who have either provided their email during sign up, or have it listed in their Instagram bio. This help doc will walk you through emailing Opt-in Creators from either VizSearch or Unity Search. For help emailing Discovered Creators, click <a href="https://marketers.izea.com/en/support/solutions/articles/44002138948">HERE</a>. </p><p><strong>EMAILING FROM VIZSEARCH</strong></p><p>1. In VizSearch, click on <strong><em>All Filters</em></strong> and select <strong><em>Creator Email</em></strong>.<img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043181303777/original/j_rtR-0wz1cXjKfXEslnwZBgNmpIs8I76g.png?1610050211" style="width: 443px;" class="fr-fil fr-dib" data-attachment="[object Object]" data-id="2043181303777"></p><p>2. Next, click the checkbox for <strong><em>Creator Email is Availabl</em>e</strong>. This will filter your search results and display only Creators who have their emails listed in their bio. </p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt;"></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt;"><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043181303919/original/WcaNfEa2u3RlgHLE-V4wijTsqhPFXf8FBA.png?1610050252" style="width: 365px;" class="fr-fil fr-dib" data-attachment="[object Object]" data-id="2043181303919"></p><p>3. To locate Opt-in Creators only, click on <strong><em>Creator Status</em></strong> and select <strong><em>On Platform</em></strong>. Only Creators who have signed up in IZEA will no be displayed. </p><p></p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043181304726/original/I-QGLmW0f4PMeHOOF2E_MoHzMdRzVjeZkw.png?1610050454" style="width: 533px;" class="fr-fil fr-dib" data-attachment="[object Object]" data-id="2043181304726"></p><p>4. Once you find a Creator you would like to contact, click on their name to open their fly-out Profile. Then click on the three dots to the right under their bio to select <strong><em>Email Creator</em></strong>: </p><p><img data-fr-image-pasted="true" src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043181303476/original/oEe1MOlWtPw-vAG1LEAu-xcQpnpQ13IcLA.png?1610050132" class="fr-fil fr-dib" data-attachment="[object Object]" data-id="2043181303476" style='box-sizing: border-box; border: 0px; max-width: 100%; cursor: pointer; padding: 0px 1px; margin-bottom: 5px; margin-left: 0px; display: block; text-align: left; color: rgb(0, 0, 0); font-family: -apple-system, system-ui, "Segoe UI", Roboto, "Helvetica Neue", Arial, sans-serif; font-size: 13px; font-weight: 400; text-indent: 0px; width: 447px;'></p><p>5. Click on <strong><em>Generate Template</em></strong> in your draft and send an email in your own email service. </p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043181305762/original/vPgtpoBD9mQG2kChvMybTMgFuW86s178bg.png?1610050711" style="width: 441px;" class="fr-fil fr-dib" data-attachment="[object Object]" data-id="2043181305762"></p><p><strong>EMAILING FROM UNITY SEARCH</strong></p><p>The process for emailing from Unity Search is much the same, except in Unity Search, all Creators are opt-in so you do not have to apply any additional filters to find their email addresses.</p><p>1. In your search results, click on the name of the Creator you would like to contact to open their fly-out Profile. Then click on the three dots to the right under their bio to select <strong><em>Email Creator</em></strong>: </p><p><img src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043181303476/original/oEe1MOlWtPw-vAG1LEAu-xcQpnpQ13IcLA.png?1610050132" style="width: 447px;" class="fr-fil fr-dib" data-attachment="[object Object]" data-id="2043181303476"></p><p>2.  Click on <strong><em>Generate Template</em></strong> to draft and send an email in your own email provider. </p><p><img data-fr-image-pasted="true" src="https://s3.amazonaws.com/cdn.freshdesk.com/data/helpdesk/attachments/production/2043181305762/original/vPgtpoBD9mQG2kChvMybTMgFuW86s178bg.png?1610050711" class="fr-fil fr-dib" data-attachment="[object Object]" data-id="2043181305762" style='box-sizing: border-box; border: 0px; max-width: 100%; cursor: pointer; padding: 0px 1px; margin-bottom: 5px; margin-left: 0px; display: block; text-align: left; color: rgb(0, 0, 0); font-family: -apple-system, system-ui, "Segoe UI", Roboto, "Helvetica Neue", Arial, sans-serif; font-size: 13px; font-weight: 400; text-indent: 0px; width: 441px;'></p><p><br></p><p><br></p><p><br></p> 44001198167 11 44002141817 2021-01-07T15:21:07-05:00 2043027884768 10 2 0 0 Discovery - Emailing Opt-In Creators 2021-01-11T15:12:21-05:00 2043027884768