What Is BrandGraph?

BrandGraph is a proprietary platform that allows IZEA to map relationships between brands, companies, social handles, and the content created by Influencers to provide competitive insights in the Influencer Marketing space. 

We have processed hundreds of millions of pieces of content across multiple social platforms to help identify Influencers and surface competitive insights to brands.  

Using this tool, a brand can identify and analyze: 

  • Category Share of Voice 
  • A Brand’s Organic & Sponsored Activity 
  • Competitor Sponsorship Activity
  • Category Organic & Sponsored Content
  • Content by Engagement
  • Category Rank by Content 
  • Comment Sentiment 
  • Trends

You can download in-depth Brand Reports and get real-time updates integrated with Slack or Microsoft teams. The power to track brands has never been more accessible with BrandGraph. 


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